Case Study

The work in practice.

More case studies in progress as client data becomes shareable.

Utica Creative Reuse Center SEO case study
Technical SEO On-Site Optimization Non-Profit

Utica Creative Reuse Center

+235% clicks · +456% impressions · Position 25.3 to 7.7

A Central New York 501(c)3 with no prior SEO infrastructure. No tracking, crawl errors throughout, pages not indexed. I ran the audit, fixed what was blocking them, and built the reporting foundation from scratch.

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Cuda Counseling website redesign and SEO case study
Technical SEO Website Redesign Content Strategy

Cuda Counseling LCSW, PLLC

+125.9% organic sessions · +172.6% impressions

A full engagement for a mental health practice in Central New York. Website redesign, technical SEO, content strategy, and on-site optimization. One year in and the numbers keep moving.

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SEO Writing Samples

Published writing samples

A selection of articles written for digital marketing and agency clients, included as writing samples that demonstrate keyword research and on-page optimization in practice.

Expert SEO Techniques article

NisonCo

5 Expert SEO Techniques to Fix Common Optimization Errors

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Search Intent article

NisonCo

4 Types of Search Intent and the Best SEO Practices for Each

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GA4 migration guide

NisonCo

Step-by-Step Guide to Switch Google Analytics UA to GA4

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Voice Search article

NisonCo

4 Easy On-Site Voice Search Optimization Tactics for Beginners

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E-Commerce SEO Trends article

NisonCo

Look Out for These 5 E-Commerce SEO Trends

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SEO for Social Media Profiles article

NisonCo

5 Tips to Search Engine Optimize Your Social Media Profiles

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