I lead organic programs across technical SEO, analytics and AI search for enterprise and mid-market brands.
I work across about eight client accounts at a time, so I've gotten good at knowing what to fix first.
Crawl analysis, indexing, site architecture, Core Web Vitals and structured data. If something is keeping good pages out of search, I want to find it.
GA4, Search Console, Semrush, Ahrefs and Looker Studio. I build reporting that ties organic performance to revenue and leads, then use it to decide what happens next.
On-page strategy, keyword mapping and internal linking, plus AEO and GEO. I use the ChatGPT API in Screaming Frog to see how AI reads a brand, then work on what it gets wrong.
Recent results.
+149% revenue · +264% orders · +58% non-brand clicks
Five months of technical fixes and page rewrites, plus a ChatGPT audit of how AI reads the brand.
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+125.9% organic sessions in a year for a Central New York mental health practice, through a redesign, technical SEO and new content.
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